Strategic planning

A prerequisite for successful communications is a clear strategy and plan based on the company’s goals. Mellakka offers a broad perspective combined with solid expertise to support strategic planning and achieve the client’s business goals. Communications should be seen as part of a broader entity that supports the company’s business in the big picture.

Mellakka offers a broad perspective combined with solid expertise to support strategic planning and achieve the client’s business goals. This can consist of, for example, defining and analysing the situational picture, as well as the comprehensive planning of communications and influencer marketing strategies, contents and campaigns.

We find the best means for both consumer and business communications for our clients.

Products

  1. Communications strategies
  2. Influencer strategies
  3. Content and channel strategies
  4. Multichannel strategies
  5. Situational review and insight

Related projects

Events, Social media and content production
Social media helps break records for the Helsinki Christmas Market
Communications and media relations, Events, Social media and content production
Social media campaign generates record audience for Tuska Festival
Communications and media relations, Events, Social media and content production
Helsinki Region Environmental Services soil revolution campaign draws attention to the importance of biowaste recycling
Communications and media relations, Events, Influencers
Live broadcast of opening of Muji’s flagship store and queue of 1 000 people
Influencers, Social media and content production
Branch ambassador helps make Vichy a trusted brand
Events
VR state railway celebrates 160 years – events look to the future!
Communications and media relations, Influencers, Social media and content production
A new way to talk about political issues – humour
Communications and media relations, Events, Influencers
Beyond Retro’s plan to conquer Finland breaks all-time sales record
Consulting and coaching, Social media and content production, Strategic planning
Pediatric League has impact on hundreds of thousands of young people on TikTok
Communications and media relations, Influencers, Social media and content production
Fundraising event of the year raises over a million euros towards crisis assistance for young people
Communications and media relations, Events, Influencers
Opening of Olivia restaurant at Helsinki Central Station viewed by a million
Events, Influencers
Brand activations brought Finland’s most famous bear to the people
Communications and media relations, Influencers, Strategic planning
Growth for surplus food store by strategically increasing visibility
Consulting and coaching, Events, Influencers
Pink ribbon message out through influencers – record results speak for themselves
Communications and media relations, Consulting and coaching, Events
Vegetarian meat craze boosts awareness of MeEat Food Tech
Mellakka in figures

8,5 M€

Annual Turnover

40+

Mellakka Employees

40+

Influencers

350+

Events per year

500+

Projects per year

150+

Clients per year