Strategic planning

A prerequisite for successful communications is a clear strategy and plan based on the company’s goals. Mellakka offers a broad perspective combined with solid expertise to support strategic planning and achieve the client’s business goals. Communications should be seen as part of a broader entity that supports the company’s business in the big picture.

Mellakka offers a broad perspective combined with solid expertise to support strategic planning and achieve the client’s business goals. This can consist of, for example, defining and analysing the situational picture, as well as the comprehensive planning of communications and influencer marketing strategies, contents and campaigns.

We find the best means for both consumer and business communications for our clients.

Products

  1. Communications strategies
  2. Influencer strategies
  3. Content and channel strategies
  4. Multichannel strategies
  5. Situational review and insight

Related projects

Communications and media relations, Events, Influencers
Influencers provide Fjällräven with millions of views
Communications and media relations, Events, Influencers
UNITY Talks – how to arouse the interest of a B2B target group?
Events, Social media and content production
Social media helps break records for the Helsinki Christmas Market
Events, Influencers
Total takeover of social media makes Nelly.com known overnight
Communications and media relations, Events
Business Finland – international media visibility for know-how and innovations
Communications and media relations, Events, Influencers
How to make Finland’s best-known unknown brand more visible?
Communications and media relations, Events, Influencers
Building brand awareness for quality sound
Communications and media relations, Influencers, Social media and content production
A new way to talk about political issues – humour
Influencers, Social media and content production
Branch ambassador helps make Vichy a trusted brand
Communications and media relations, Events, Social media and content production
Social media campaign generates record audience for Tuska Festival
Communications and media relations, Consulting and coaching, Events
An electric superbike that reaches an enormous amount media visibility around the world
Events, Influencers
A flying start to the running season with Saucony’s top shoes
Communications and media relations, Influencers, Social media and content production
Fundraising event of the year raises over a million euros towards crisis assistance for young people
Communications and media relations, Events, Influencers
Makia’s 100% sustainable clothing collection: true or false?
Communications and media relations, Events, Influencers
Live broadcast of opening of Muji’s flagship store and queue of 1 000 people
Mellakka in figures

8,5 M€

Annual Turnover

40+

Mellakka Employees

40+

Influencers

350+

Events per year

500+

Projects per year

150+

Clients per year