Strategic planning

A prerequisite for successful communications is a clear strategy and plan based on the company’s goals. Mellakka offers a broad perspective combined with solid expertise to support strategic planning and achieve the client’s business goals. Communications should be seen as part of a broader entity that supports the company’s business in the big picture.

Mellakka offers a broad perspective combined with solid expertise to support strategic planning and achieve the client’s business goals. This can consist of, for example, defining and analysing the situational picture, as well as the comprehensive planning of communications and influencer marketing strategies, contents and campaigns.

We find the best means for both consumer and business communications for our clients.

Products

  1. Communications strategies
  2. Influencer strategies
  3. Content and channel strategies
  4. Multichannel strategies
  5. Situational review and insight
Communications and media relations, Events, Social media and content production
Social media campaign generates record audience for Tuska Festival
Consulting and coaching, Events, Influencers
Pink ribbon message out through influencers – record results speak for themselves
Communications and media relations, Influencers, Strategic planning
One Year of Silence – a campaign that silenced radio stations
Communications and media relations, Events, Influencers
Helsinki Biennial gains media visibility virtually in Finland and abroad
Communications and media relations, Influencers, Social media and content production
Saimaan Tuore – The fish that swam against the stream and became the number one Finnish fish brand
Communications and media relations, Strategic planning
Facing something new – charity supported by 150 Finnish top artists
Communications and media relations, Events, Influencers
In honour of the power of stories – Storytel Awards Gala
Communications and media relations, Consulting and coaching, Events
Vegetarian meat craze boosts awareness of MeEat Food Tech
Communications and media relations, Events, Strategic planning
Sunrise Avenue – stadiums filled through international media visibility
Communications and media relations, Influencers, Strategic planning
Growth for surplus food store by strategically increasing visibility
Communications and media relations, Events, Influencers
Makia’s 100% sustainable clothing collection: true or false?
Communications and media relations, Influencers, Social media and content production
A new way to talk about political issues – humour
Communications and media relations, Events, Influencers
Biggest and most beautiful festival in Finland through persistent work
Influencers, Strategic planning
Combination of podcast production and influencer marketing blows up Myyrmanni documentary
Influencers, Services, Strategic planning
Valio’s touring recipe book gathered stories and raised emotions
Mellakka in figures

8,5 M€

Annual Turnover

40+

Mellakka Employees

40+

Influencers

350+

Events per year

500+

Projects per year

150+

Clients per year