Events

Events are an effective way of building brand visibility. Mellakka has a long history of implementing events and increasing their impact through communications, influencer marketing and social media.

Mellakka can assist with all event-related needs, from PR events and event communications to conceptualising and producing events of all sizes. Mellakka’s unique office space is available to our clients for hosting their PR events.

PR events offer a physical contact interface with the brand and are a way to engage and bring the brand closer to people. A well-planned event is in tune with the times and engages guests with curated content. The overall impression is capped off by details that are meticulously thought through. Mellakka has a vision of how to execute exciting and memorable events, including how to select the target group, the invited guests and the content.

Event communications cover the entire communications spectrum, the interaction from the box office to the event experience, including strategy, crisis communications, planning and implementation at the event itself. Communications must be timely and year-round. In addition to earned visibility, communications cover consulting and reputation management.

Mellakka also offers conceptualisation and production services for events of all sizes. Mellakka Events plans and implements events, brand activations, corporate events, trade fairs, promotions and virtual events, and also builds brand visibility in shops and restaurants.

Products

  1. PR events
  2. Event production
  3. Brand activations
  4. Virtual events
  5. Brand visibility in shops and restaurants
  6. Promotions

Related projects

Events, Influencers
A flying start to the running season with Saucony’s top shoes
Communications and media relations, Events, Influencers
Lux Helsinki – winter light festival breaks visitor records with strong social media and media presence
Communications and media relations, Influencers, Social media and content production
Saimaan Tuore – The fish that swam against the stream and became the number one Finnish fish brand
Influencers, Strategic planning
Combination of podcast production and influencer marketing blows up Myyrmanni documentary
Communications and media relations, Events, Influencers
How to make Finland’s best-known unknown brand more visible?
Communications and media relations, Consulting and coaching, Events
An electric superbike that reaches an enormous amount media visibility around the world
Communications and media relations, Influencers, Social media and content production
Fundraising event of the year raises over a million euros towards crisis assistance for young people
Consulting and coaching, Social media and content production, Strategic planning
Pediatric League has impact on hundreds of thousands of young people on TikTok
Communications and media relations, Events, Influencers
Influencers provide Fjällräven with millions of views
Communications and media relations, Events
Business Finland – international media visibility for know-how and innovations
Communications and media relations, Events, Social media and content production
Helsinki Region Environmental Services soil revolution campaign draws attention to the importance of biowaste recycling
Communications and media relations, Events, Influencers
Beyond Retro’s plan to conquer Finland breaks all-time sales record
Communications and media relations, Events, Influencers
UNITY Talks – how to arouse the interest of a B2B target group?
Communications and media relations, Influencers, Strategic planning
Growth for surplus food store by strategically increasing visibility
Communications and media relations, Influencers, Social media and content production
Love is electricity – Vaasan Sähkö’s PR campaign makes TV news repeatedly
Mellakka in figures

8,5 M€

Annual Turnover

40+

Mellakka Employees

40+

Influencers

350+

Events per year

500+

Projects per year

150+

Clients per year